[:it]Sipsmith Gin, the real London Dry with an exceptional Master Distiller: Jared Brown[:]

[:en]Bringing a great gin label back to the city that made history with that very distillate? Three friends in London thought about it and believed in it: Fairfax, Sam and Jared. 200 years had passed since the last distillery in the city closed and many were starting to miss a product made according to the dictates of a centuries-old tradition, one of those that especially in England have an incalculable value. The result of this dream arrived in 2009 with the first Sipsmith Dry Gin label, a distillate made artisanally and in small quantities, only by expert distillers and strictly following the traditional recipes and techniques of London gin.

The appointment of the Master Distiller, in addition to having immediately brought the co-founders into agreement, was a strong signal of the desire to create a product capable of continuing a precious tradition to reach peaks of excellence that had been unknown until then. They chose Jared Brown, universally recognized as one of the world's leading gin experts, a creative genius who made his first distillation at the age of 10, when he still couldn't even drink alcohol, repeatedly freezing the cider using the cold distillation technique.

That was the spark that ignited a passion in him that would make him, over the years, a historian of drinks, author of over 30 books on mixology, cocktails and the history of spirits. The meeting with the co-founders of Sipsmith Gin gave birth to an authentic Gin made according to the original recipes with exclusively artisanal methods.

Today Sipsmith Gin comes in three variants, each unique and precious:

Sipsmith London Dry

The quintessential expression of London Dry, which, thanks to the 10 classic botanicals left to macerate for a whole night, is smooth and full of character.

Sipsmith Sloe Gin

Obtained thanks to the maceration in London Dry for 3 or 4 months of wild blackthorn berries. The result is a delicate and artisanal Gin, with hints of blackcurrant and a soft cherry aroma.

Sipsmith VJOP

Very Juniper Over Proof, characterized by a particularly pronounced juniper which captures the entire aromatic spectrum.

Today, Sipsmith represents one of the greatest excellences of London Dry in England and in the world, and in Italy it is distributed by OnestiGroup, leader in the marketing of alcoholic and non-alcoholic beverages in the area, whose mission since 1986 has been to select the best spirits from all over the world to satisfy the needs of increasingly knowledgeable consumers with refined palates.[:]